We collaborated with Oomnitza, the leader in the enterprise technology management industry, to create a series of videos explaining and demonstrating their effectiveness in being a unified system of record for technology. Based loosely on existing brand guidelines, we created custom designs and illustrations around their main selling point of consolidating data from siloed tools to provide a single source of truth for endpoints, applications, cloud, networking and accessories.

After collaborating with the client on the script, we built out storyboards to go with the voiceover. Illustrations and designs were created in an isometric style, with a focus on motion graphics and supported by light character animation. We applied animation that emphasized the consolidation and organization of data across a variety of technology portfolios.

In addition to the explainer video, we also produced a video with Oomnitza CEO Arthur Lozinski that further highlighted the company’s value offerings. This video was a mixture of live action interview-style shots of Arthur and motion graphics in the same style as the explainer video. The motion graphics animations were created to support his narration of Oomnitza’s functions and capabilities.