We had the pleasure collaborating with Giro on their campaign for Vanquish. We were challenged with visualizing the cycling helmet being shaped by the wind. And a fun challenge it was!

The Vanquish™ MIPS helmet is the pinnacle of performance road cycling helmet technology. The science of air flow, and the art of mastering it, dictated the helmet’s silhouette and ventilation designs from the beginning, with months of aerodynamic development, dozens of iterations and extensive pro rider testing. The result is Vanquish MIPS—the ultimate aero road helmet.

giro.com/us_en/vanquish/